Friday, July 31, 2009

Buying Diamond Pendants Online

When it comes to diamond pendants variety is nearly unlimited. There is a wide range of choices based on cost, quality, shape, carat (or weight), cut, and the type of gold or silver used for the chain. Diamond pendants can be very affordable but they can also be very costly depending on the quality and size of the stones.

There are many advantages to buying a diamond pendant online, not least of which is your ability to take your time choosing. With Online jewellers you don't need to rush to make a decision, and you don't have the sales pressure of a high street shop. You can also compare different pendants easily and save those websites to come back to later. Some online jewellers also have online chat so you can ask your questions online and get immediate answers from the comfort of your home.

When looking for the perfect pendant many questions come to mind such as how much you can afford, will they like it, is it worth the price, are the diamonds in the pendant good quality, and many more things as well.

Let's face it if you're buying a real diamond pendant then deciding whether or not the person you are buying it for will like it, should be the first thing that comes to mind. Once you have answered this, the other decisions you will have to make will be easier. Next you should look at the price of the diamond pendant to see if it is in your budget range. And then ask the dealer questions about the quality of the gold or silver that the pendant is made of and also more importantly the quality of the diamonds.

Many people focus on the quality of the chain but it is the diamond quality that can really affect the price and value. The factors which affect the price of the diamond are the weight (in carats), the cut, the colour and the clarity. Clear flawless diamonds usually cost a lot more because they are so much rarer. It is often difficult to assess the quality with the human eye, therefore make sure the jeweller has a certificate of authenticity from a reputable organisation like the G.I.A. (Gemological Institute of America) which validates the diamond's characteristics. You can then compare like with like.

Diamond pendants are often sold according to the diamond cut. Round cut, Square cut, and Emerald cut diamonds are a good choice. The cut also affects the price because round cut diamonds for example need a larger raw diamond to come up with the round shaped cut of the final product.

Good online jewellers will have online comparison tools which allow you to select your diamond based on size, shape, quality, cut or price, and then compare your favourites.

All that is left now is to search for diamond pendants on the web, but make sure that you are buying from a reputable jeweller. Most will have some kind of quality assurance from a recognised jewellery association such as the BJA (British Jewellers' Association) and also a security certificates from organisations like VeriSign or SafeBuy, especially if you are spending a lot. Have fun and remember what to look for.

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